Alphabet price target raised to $230 from $217 at BMO Capital

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https://www.tipranks.com/news/the-fly/alphabet-price-target-raised-to-230-from-217-at-bmo-capital

BMO Capital raised the firm’s price target on Alphabet (GOOG) (GOOGL) to $230 from $217 and keeps an Outperform rating on the shares. The firm is also increasing Search, GCP, and YouTube revenue following optimistic channel checks. PMax is improving ROAS for Search, while Gemini unlocks TAM potential, given its ability to handle complex queries, BMO tells investors in a research note on Friday. GCP is benefiting from middle-layer improvements with Gemini/Vertex AI. YouTube’s lower-funnel QR codes resonate well with advertisers, it adds.

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Avatar of Patricia Allen
Patricia Allen is a writer who loves to travel and explore new places. She's also passionate about fashion and style, so she often writes about cars and fashion on her blog. She earned her degree in English Literature from Stanford University, where she studied under some of the most renowned writers of our time. After graduating, she moved to New York City to pursue her career as a writer. She has since written for several publications on topics ranging from arts to automotive news.

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